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This web page states the following, "Kell Antoft, our founder." We viewed that the web page said " Winter Words, Club Newsletter." It also said " N cooperation with Atlantic Ski Area Association the annual skiing membership, available through the Club, is accepted by three ski hills in Nova Scotia and four in New Brunswick. Members may ski at any or all of our fine participating hills, whenever or wherever the spirit moves them." The header had skiers as the highest ranking search term. It is followed by sasc.chebucto.org, downhill, and club which isn't as ranked as highly as skiers. The next words they uses is nova scotia. atlantic was included and could not be seen by search crawlers.